Paint outside the lines.

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Interior designers strive to invent new ways to engage people in spaces. Inception for this endeavor begins with a gesture, a stroke of inspiration. With passion for creating spaces full of life, a great designer will bridge the gap between a client's needs and desires to create meaningful interaction with an environment.

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The MADA Awards identity was designed to show an interaction between gestural strokes and amorphous shapes to represent the pull between inspiration and interaction with spaces; between desire and client needs.